Tag: marketing win/marketing fail

Marketing Win/Marketing Fail: Full of beans

From Hollywood A-listers to canned foodstuffs. There were lots of examples of successful and not-so-successful marketing to pick from for this instalment but two in particular caught our attention this...

Marketing Win/Marketing Fail: Russian Build-A-Bear

There’s nothing quite like an international sports tournament to boost your country’s profile. This week we take a look at how the World Cup has affected host nation Russia’s reputation. Also, there’s...
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